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I’m a freelance senior Creative & Art Director based in Amsterdam with 10+ years of international brand experience.

Clients I worked for include: Adidas, ace&tate, Asics, Desperados, Eastpak, Google, GORE-TEX, Evian, IDFA, Johnnie Walker, Kipling, Maserati, Nike, smart Automotive, TagHeuer, TEDx, Tommy Hilfiger, Under Armour, Wrangler, Zoku Hotels.

Agencies I worked for/with: Anomaly, AnalogFolk, Wieden+Kennedy, Mutant, DEPT®, TBWA, 72 and Sunny, We Are Pi, Protein, Rōnin, Studio Lore, Soursop. 

My second half: Jake Kedge

AWARDS: D&AD Award / Grand Prix Drum Content Awards / Silver Lovies Award / Silver Ad Age SAA / FWA website of the day

 
FUN ︎
︎ Prints (coming soon)
︎ Journal


CONTACT
︎ Email
︎︎︎ Linkedin
︎ Instagram


I’m a freelance senior Creative & Art Director based in Amsterdam.

Clients I worked for include: Adidas, ace&tate, Desperados, Google, Evian, IDFA, Johnnie Walker, Kipling, Maserati, Nike, smart Automotive, TagHeuer, TEDx, Tommy Hilfiger, Wrangler, Zoku Hotels.

Agencies I worked for/with: Anomaly, AnalogFolk, Wieden+Kennedy, DEPT®, TBWA, 72 and Sunny, We Are Pi, Protein, Studio Lore, Virtue, Soursop.

AWARDS: D&AD Award / Grand Prix Drum Content Awards / Silver Lovies Award / Silver Ad Age SAA / FWA website of the day

 
FUN ︎
︎ Shop (coming soon)
︎ Journal


CONTACT
︎ Email
︎︎︎ Linkedin
︎ Instagram
ASICS




Move your mind.

A campaign that introduces the updated range of ASICS running shoes through a series of immersive and sensory-rich films. The films use a visual metaphor that captures the sensation of running in each specific shoe. The aim was to establish consistency and illustrate the technology behind each shoe in an engaging manner.





Role ︎︎︎ Senior Creative/Art Director
Agency ︎︎︎ Rōnin Amsterdam
Creative Director ︎︎︎ Seth Josephs       
Production Company ︎︎︎ WonderVision
Music ︎︎︎ Job Poels